-- Healthy Lifestyle Leads the Fashion--
Reignwood Group is an international multi-industrial conglomerate with the ability to foresee future trends and the philosophy to lead quality of life during the past 30 years. By investing in key industries including consumer products, modern services, green health, energy and resources, general aviation and culture and sports, Reignwood Group has built a global business platform and explored a way of green environmental protection sustainable development.
The new era has endowed us with a new mission. Guided by the principle of “leadership through corporate culture, brand placement, industry convergence, and integrated synergy”, Reignwood Group has embarked on a new journey of fully implementing the spirit of the 19th CPC National Congress. It is committed to making its contribution to the Green China ecological construction while following the country’s strategy of belt and road initiative. Its assets exceed 100 billion yuan and provides over 100,000 direct or indirect employment. It owns over 100 sub-branches by investing four industries including red, green, blue and golden. It sticks to responsible and sustainable development philosophy and establishes a new image of open, friendly and stable Chinese enterprise. It is regarded as a new benchmark of Chinese enterprises.
Red Industry, Reignwood FMCG. It is the pioneer and founder of Chinese energy drinks. Over the years, it establishes 4 million terminal sale points and its products cover all ages. It collects premier drink brands from both domestic and overseas including vitamin function beverage RedBull, the purest water all over the world VOSS, fashion and healthy drink Vita CoCo and Children's fruit juice sales for over 40 years Capri-Sun. It guides fashion life through healthy theory. In 2018, FMCG launches new national brand, energy vitamin drink War Horse which steps into international market by Chinese high-quality creation.
Green Industry, Reignwood Green and Healthy industry. By investing in China, Singapore, British, America, etc., Reignwood Group established a modern service industry cluster including golf, boutique hotels, landmark real estate, health management, catering and leisure.It sticks to harmonious development between the human being and nature and builds modern green and healthy life. 10 Trinity Square in London which owns hundreds of years history is one of the international business communication platforms in Reignwood Group. It combines private apartment, four seasons hotel and private club. Responsible renovation and localization operation make it regarded as model and benchmark of successful overseas mergers and acquisitions by Chinese enterprises. Reignwood Pine Valley in Beijing was sandstorms and garbage dumps in the past, through 20 years ecological restoration and greening, it becomes famous green garden in the west of Beijing with green rate of 98% and cumulative investment of 2.5 billion yuan. It has become a "model of green civilization and ecological construction".
Blue Industry, Reignwood Strategic Investment. Leading cutting-edge technology and focusing on innovation transformation, Reignwood Group has invested many projects including green energy, general aviation and environment-friendly technology to build a green future by the power of technology.
Golden Industry, Reignwood Finance. It innovates finance lease, integrates and optimizes industrial chain, builds a green financial system to boost the development of green industries.
Culture Industry, public welfare and cultural platform of Reignwood Group.In 2011, Beijing Reignwood Culture Foundation was established to contribute more to society by committing to non-profit initiatives including the restoration and preservation of tangible cultural heritage, the promotion and development of intangible cultural heritage, as well as cultural exchange between East and West, youth development, and education in arts and sports. It practices social responsibility with practical actions and has been well recognized by the Chinese and international communities for its unique and high profile cultural campaigns and events including "When East Meets West", “Beautiful China”, “the Cultural Photography Exhibition”, “Healthy China, Green China”. In recent years, under the call of national strategy, Beijing Reignwood Culture Foundation has made contributions on targeted poverty alleviation constantly.